IP geolocation technology is not a new concept. In fact, it has been around for over a decade now and is widely used globally for various purposes. Yet not all are aware of what IP technology really does and how IP geolocation databases, when used appropriately, can actually serve to improve an organization’s business potential. In this post, we’ll provide you with an exhaustive list of things you need to know about IP geolocation databases.Continue reading
IP intelligence obtained from an IP geolocation database can help combat online fraud, and that isn’t just a band-aid solution to the growing problem.
Geolocation databases are a real solution to a real problem. In fact, IP geolocation databases can even help pinpoint the location of phishing threats and, therefore, prevent such crime from happening. Similarly, it can detect online fraud and thereby reduce risks.Continue reading
Phishing’s roots are traceable as far back as the early 90s when a group of hackers known as the “Warez Community” launched an attack against America Online (AOL) users. In what was dubbed one the first phishing attacks (if not the first), the perpetrators developed a program to come up with randomly generated credit card numbers so they could create fake AOL accounts. They then used these accounts to spam users and scammed them into giving out personal information.
Decades after, the threat remains in use for one simple reason—phishing does work. But like many attack types, it has since evolved to take on more sinister forms or work on any kind of communication device. Regardless of innovations, though, phishing is preventable with the help of IP geolocation tools like an IP Geolocation API or a IP Geolocation Database.Continue reading
This year, experts expect the total global card loss to exceed $35 billion. As the number of card holders increases, so does the amount lost to fraudulent transactions. In 2019, for instance, for every $100 sale, almost $6 was lost to fraud. The losses stemmed from counterfeiting, card-not-present (CNP), fraudulent application, lost and stolen card, card-not-received, and other fraud categories.
Like most cybercrime forms, card fraud can be avoided with the help of technologies such as IP Geolocation API or IP Geolocation Database. We’ll discuss how in more detail later. First, let’s define carding, which accounts for much of the card fraud we have seen.Continue reading
An IP address is an invaluable source of user insight for various businesses, such as e-commerce sites, threat intelligence providers, and digital marketing agencies. With IP data, entities can conduct different activities that range from catching criminals to capturing leads in new markets.
To support this, we here at geo.ipify.org have dedicated time and effort to build a comprehensive database that encompasses more than 30 million IP records spread across 250 countries over the years. But what does that mean from a user’s standpoint?
This article discusses the functionality and the compelling benefits that an IP geolocation database such as IP Geolocation Data Feed has to offer.Continue reading